Customer is king

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Learning Outcome
Course Content
  • What is customer value0:01:46
  • Defining customer value0:02:15
  • Different ways to measure value0:02:24
  • Understanding value over price0:02:30
  • Reviewing your current messaging0:03:00
  • Different ways to measure value0:02:31
  • The expectations gap0:03:07
  • Extracting customer value0:03:17
  • Current value vs. future value0:03:33
  • Low value to high value0:02:04
  • Next steps0:01:06
Course Description

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